The Delulu CEO

Create the internal reality that matches the business results you desire. This is where subconscious rewiring, nervous system healing, and quantum leadership begin.

THE DELULU CEO is a self-paced recalibration for CEOs ready to align their beliefs, nervous system, and identity… before they ever touch a to-do list.

 

You don’t need another strategy. You need to believe differently.

Become delulu and obsessed with your business

Here’s the truth…

You’ve been told to work harder.
To post more.
To fix your offers, your pricing, your strategy.

But none of these strategies have worked so far. That’s because your foundation isn’t your business backend.

It’s your belief system.

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You attract in your business what you belive and expect.

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You repeat subconsciously what your nervous system feels safe holding. The reason you feel stuck.
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You will keep recreating the same patterns and experiences until your identity shifts.
And that shift? Starts here.
I am ready

This program is for…

the business owner who is done chasing and surviving. Who knows she’s here to lead differently. Who feels the call to rebuild her internal reality before adding another external offer. THE DELULU CEO is a self-paced online program designed for the business owner who’s ready to:
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Reprogram limiting beliefs around success, money, visibility & capacity.
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Build nervous system safety to hold more with peace
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Create their business from their next-level identity. Not from pressure, fear or survival mode.
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Lead a business that feels like truth, not survival.
I am ready

What you’ll receive…

Audio Library

A self-paced audio library filled with reprogramming drops, identity upgrades, and CEO-level belief shifts.

Prompts and tools

Reflective journaling prompts to help you access your subconscious stories and rewrite them in real-time

Reality calibration

Reality recalibration practices so you can hold more, with less chaos or your subconscious blocking you.

Reminders

Real-talk reminders that bring you back into alignment when fear, pressure, or “old you” shows up.

The Delulu CEO

This self-paced program is for business owners who feel stuck doing “everything right” but still not receiving what she desires. Knowing she’s here to lead differently through belief, frequency, and identity.

 

The doors of THE DELULU CEO program open up on July 7th 2025.

 

Investment: €222 excl. VAT

Lock in your early access price.
I am ready to uplevel my current reality
Self-paced. Lifetime access. Peace included.

WHAT CLIENTS SAY about working with me

Astrid is an absolute operational powerhouse

I’ve known Astrid for many years. She even did an internship with us years back, in 2010. Little girls grow up, and she has definitely grown. After years of figuring out a lot myself and working with VA’s. I noticed that Astrid has grown into an absolute operational powerhouse.

I really wanted to go to the next level with my website and the back-end of my business. Besides having a growing coaching business, I wanted time to create, spend time with my kids and continue learning & growing myself.

Throughout the process, Astrid has truly been my RIGHT hand. She stays calm and continues to ask questions, while I sometimes get 10 new ideas in just one week. She helped me stay focused.

Super happy with the results and everything Astrid has built! My calendar is effortlessly filling up with new clients, despite being offline for an entire month. She’s the winner your business needs!

Chantal Vermeer

Chantal Vermeer

Every entrepreneur needs an Astrid in her life!

Astrid is a wonderful right hand who makes my business excel and grow every month. She and her team support me with all the things I don’t enjoy doing. I love outsourcing all that to Astrid and her amazing team.

Astrid always plants seeds in my mind. She introduces me to new systems and tools that generate rapid growth within my business. She is constantly looking for ways to optimize my business and I completely trust her advice.

I think everyone needs and should have an Astrid in her life!

Aniek Gerrits

De Betekenisvolle Vrouw

Working with Astrid is actually a gift you give to yourself!

Astrid is a great strategic partner. She makes me think about so many things within my company. Even things I had never thought about before. How can I do things differently?

She is my safe haven, and she has amazing strategic and marketing ideas.

Working with Astrid allows me to focus more on the things I enjoy within my business. I finally get to pick up new things I want to do. I experience more ease because I know I don’t have to do everything myself, and I don’t have to invent everything myself. Working with her is actually a gift to yourself!

Adelina van Gurp

Online Geboorte Academie

About Astrid

I’m Astrid Joanne Damen. Manifestor, Business Mentor, and energetic catalyst for CEOs who are ready to lead differently.

For the past 13+ years, I’ve lived and breathed business. From social media and online marketing to high-level business operations and backend systems, I’ve built brands, scaled offers, and optimized growth behind-the-scenes. Including working for international brands like Nikon and DJ Fedde Le Grand.

But business strategy was never the full story.

After working with over 300+ 1:1 clients and growing multiple businesses of my own, I’ve learned this:

If your beliefs, identity, and emotional conviction aren’t aligned, no business strategy will give you the results you are looking for.

That’s why I blend clean & automated business systems with deep internal rewiring.

We calibrate your energy.
We shift your self-concept.
We build a business backend that reflects your power, not your pressure.

The result?
A business that creates wealth, freedom, and expansion. Without the burnout.

You don’t need to hustle to become limitless.
You just need to lead from the version of you who already is.

More about me