The CEO vault

Build a business backend that runs like a machine so you don’t have to. Systems, automations, and operational clarity for the business owner who is ready to scale from ease, clarity, confidence, and identity.

THE CEO VAULT is a self-paced operations vault for business owners who are ready to scale with custom structures, systems, and strategy. Their business runs smoothly, even when they’re not online.

 

You don’t need to do more. You need business systems that outwork you. Supporting you.

You need business systems that work harder than you do.

Your mind is your CEO.

But your operations are your nervous system.
And if your backend is scattered, clunky, or overwhelming…
your energy will be too.

The CEO Vault is your behind-the-scenes support system:

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Practical business tools you can implement custom to your business.
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Expert advice about every aspect of your business operationally.
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Plug-and-play operational automations.
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Real-life business wisdom and practices from and about businesses in different industries
…so you can stop overworking and overthinking.
Being in survival mode.

This is where structure meets self-trust

Because you’re not here to hustle harder.
You’re here to work smarter, lead with confidence, and finally feel held by your business systems.

Growing and scaling your business isn’t about doing more. It’s about letting your backend do the work for you.

 

The CEO Vault is for the entrepreneur who…

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Is tired of constantly reworking their backend.
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Wants to feel calm, clear, and supported behind the scenes.
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Desires high-level business strategy without high-stress energy.

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Knows that freedom is created by a custom powerful business structure. Not by resistance to it.
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Is ready to be the actual CEO of their business.

What you’ll receive…

Monthly access

Monthly access to all sorts of business systems, templates, and tools I’ve used over the past 13+ years.

Plug-and-play tools

Plug-and-play operations assets for client onboarding, client experiences, and all sorts of automations.

Audio library

An audio library breaking down each business strategy. Giving you the tools to create your custom one.

Hot seat calls

Monthly 60-minute group calls for clarity, direction & integration about your business operationally.

Mindset recalibration

Your mindset is the critical foundation of your business. Your operational clarity starts with belief.

Lifetime access

Get lifetime access to all tools, calls, automations, and advice you unlock while you’re in The CEO vault.

Mentoring upgrade

Upgrade option: Unlimited Slack access for voice note support + advice + feedback for 90 days.

The CEO vault

Your nervous system can’t scale from clutter. And you can’t lead with confidence when you’re buried in backend stress.

The CEO Vault gives you operational freedom
so you can focus on clients, content, and cash.

 

THE CEO VAULT unlocks on July 28th 2025.

 

€97 excl. VAT per month

Lock in your early access price.

Lifetime access. Effortless experience. CEO energy.

WHAT CLIENTS SAY about working with me

Astrid is an absolute operational powerhouse

I’ve known Astrid for many years. She even did an internship with us years back, in 2010. Little girls grow up, and she has definitely grown. After years of figuring out a lot myself and working with VA’s. I noticed that Astrid has grown into an absolute operational powerhouse.

I really wanted to go to the next level with my website and the back-end of my business. Besides having a growing coaching business, I wanted time to create, spend time with my kids and continue learning & growing myself.

Throughout the process, Astrid has truly been my RIGHT hand. She stays calm and continues to ask questions, while I sometimes get 10 new ideas in just one week. She helped me stay focused.

Super happy with the results and everything Astrid has built! My calendar is effortlessly filling up with new clients, despite being offline for an entire month. She’s the winner your business needs!

Chantal Vermeer

Chantal Vermeer

Every entrepreneur needs an Astrid in her life!

Astrid is a wonderful right hand who makes my business excel and grow every month. She and her team support me with all the things I don’t enjoy doing. I love outsourcing all that to Astrid and her amazing team.

Astrid always plants seeds in my mind. She introduces me to new systems and tools that generate rapid growth within my business. She is constantly looking for ways to optimize my business and I completely trust her advice.

I think everyone needs and should have an Astrid in her life!

Aniek Gerrits

De Betekenisvolle Vrouw

Working with Astrid is actually a gift you give to yourself!

Astrid is a great strategic partner. She makes me think about so many things within my company. Even things I had never thought about before. How can I do things differently?

She is my safe haven, and she has amazing strategic and marketing ideas.

Working with Astrid allows me to focus more on the things I enjoy within my business. I finally get to pick up new things I want to do. I experience more ease because I know I don’t have to do everything myself, and I don’t have to invent everything myself. Working with her is actually a gift to yourself!

Adelina van Gurp

Online Geboorte Academie

About Astrid

I’m Astrid Joanne Damen. Manifestor, Business Mentor, and energetic catalyst for CEOs who are ready to lead differently.

For the past 13+ years, I’ve lived and breathed business. From social media and online marketing to high-level business operations and backend systems, I’ve built brands, scaled offers, and optimized growth behind-the-scenes. Including working for international brands like Nikon and DJ Fedde Le Grand.

But business strategy was never the full story.

After working with over 300+ 1:1 clients and growing multiple businesses of my own, I’ve learned this:

If your beliefs, identity, and emotional conviction aren’t aligned, no business strategy will give you the results you are looking for.

That’s why I blend clean & automated business systems with deep internal rewiring.

We calibrate your energy.
We shift your self-concept.
We build a business backend that reflects your power, not your pressure.

The result?
A business that creates wealth, freedom, and expansion. Without the burnout.

You don’t need to hustle to become limitless.
You just need to lead from the version of you who already is.